How to ruin your company [crypto edition]

Follow these steps in order to ruin your company the most epic way, from top to the bottom:

[1] Have a nice idea, like i.g a cool looking hardware wallet

[2] Get a catchy company name...crypto is a decentralized ledger...so why not call your company "Ledger"!

[3] Gain your customers trust!

[4] Gain your customers trust!

....

[68] Gain your customers trust! I know this is the hardest part

[Optional between 4- 68] Leak customers home addresses, phone numbers, emails

[Optional 2] Offer them some free $20 in BTC coupons, those poor shrimps are glad for everything they can get. Good those poor bastards dont know that now their BTC address can be connected to the buyers location. Let's hope that on-chain analytics firm pays us as promised.

[69] Now starts the real fun!

Announce an upgrade which completely destroys the sole purpose of your product...in our case: turn a hardware wallet into a hot wallet.

It's like promising your customers a juicy steak, but giving them a dry tofu meat imitation. Or like instead of offering them a cold refreshing beer, you give them piss water right out the sewers.

Now that you've read this guide, I'm glad you all now can do the same.

Edit: u/Lilballs420 : "Instead of reverting the changes, you double down and tell them it was always like this", also fixed some typos

Edit2: u/Dull-Wear-3286 "I have better one, FTX. Gamble all investor's money and act innocent when company collapse."

Edit3: u/ThatOtherGuy254 "leak all of your customer's personal data onto the dark web, but expect them to trust you with their private keys."

Edit4: u/LrnFaroeseWthBergur "The irony of it all was that trust disappeared because trust was introduced."