I still don't understand MOONS

So I understand that r/CryptoCurrency rewards MOON based on upvotes. And I understand that MOON have value because, just like BTC has to be mined in order to get BTC, we have to put in the work to post and comment. But what is the point of buying MOONS? Binance even posted an article a few months back saying "One Reddit MOON Token Now Worth More Than Most World Currencies." Can someone explain to me why MOONS are worth $.26? Why are you buying MOONS instead of BTC? Some people say altcoins aren't worth it. What do you say to that?